‘Tis the season for getting cozy with a good book – at least according to the most recent survey by Rakuten Books, Rakuten’s online platform in Japan for physical entertainment. Over 10,000 users were quizzed about their habits, nearly 30% of whom revealed that they read every day,…

The Abu Dhabi Grand Prix closed a historic F1 season for McLaren, finishing a 26-year Constructors’ Championship drought, thanks to Lando Norris’s victory, who also secured second place in the Drivers’ Championship. The season also saw emotional farewells from Lewis Hamilton and Carlos Sainz, who concluded their respective…

At the recent Rakuten Technology Conference in Tokyo, company Chairman and CEO Mickey Mikitani took to the podium to share Rakuten’s innovation backstory and offer a bold vision for its future with engineers around the globe. “When we started Rakuten in 1997, some of you were not even…

Max Verstappen, after securing his fourth championship, claimed his ninth victory of the season at the Qatar Grand Prix. Meanwhile, Charles Leclerc, with his second-place finish, has narrowed the gap with Lando Norris in the battle for the runner-up spot, which will be decided at the final race…

Entrepreneur Makoto Watanabe has a dream to revitalize Japan. Since 2015, Watanabe’s company mov has worked to support Japanese businesses in navigating the complexities of online marketing to welcome inbound tourists and domestic customers alike. mov recently made headlines in Japan for completing its Series B funding first…

As social media becomes an essential tool for brands, media companies, teams, and influencers, keeping up with trends and monitoring performance is more important than ever. With the recent shutdown of CrowdTangle, many social media managers have found themselves seeking a reliable, data-driven solution to fill the void.…

Worldwide, according to the Global Gender Gap Report (2023) by World Economic Forum, women comprise only 29.2% of the STEM (Science, Technology, Engineering and Mathematics) workforce, compared to nearly 50% of non-STEM occupations. In Japan, the disparity is even more stark, with women representing only 16% of graduates in…

In 2006, only 11% of the U.S. population aged 12 and older listened to podcasts. However, by 2023, that percentage had risen to 64%, according to data from Edison Research. With an average of 42 million listeners in the U.S. alone, podcasts have solidified their status as a…

Rakuten Mobile reached a major milestone last month, officially surpassing 8 million subscribers on October 18, 2024*1. And that’s not the only thing that’s increasing – the MNO is also gaining popularity as a primary line. Rakuten Mobile’s MNO main line usage among customers increased the most out…

Leveraging cutting-edge tools is essential for staying ahead in the social media game. Blinkfire provides social media managers with the ability to measure media value accurately and in real-time. Here are five ways social media managers can harness the power of Blinkfire to enhance their strategies and drive…